A recent study has revealed that 43% of web users are involved with social networking, with 71% of these having profiles on at least two different websites.

That’s got to mean that a considerable proportion of your customers/potential customers reside in a social network platform of some kind.

So how can you take advantage of this phenomenon?

“The broad and exciting acceptance of social networking … reinforces the distinct need to develop targeted and relevant campaigns for this channel with the help of advanced measurement tools.”
Drew Lipner, InsightExpress

Drew’s hit the nail on the head here. To take advantage of a whole world of social network users online you need to be smart about it – deliver campaigns to a specific audience and measure everything you do. Blatant advertising never goes down well on social networking sites but clever and ingenious widgets and precision ad targeting does.

Want to experiment with social networking, and social ad targeting? The SEO Marketing Workshop can help you do just that.

We can set up your social network accounts and run ad campaigns for you. For more information contact us now.